Lawson's Yard are a family business with a 60 year history, offering reclaimed and restored timber, bespoke furniture and flooring. Located in the North West, Lawson's Yard have a strong local customer base, balanced with providing their products and services across the UK.
Brand Strategy, Website Design & Build
Before working with us, Lawson's Yard were trading as Lawson's Timber. Following discussions and having the appetite to evolve the brand, Lawson's Yard was born. We developed a new brand identity before embarking on a new ecommerce website. The new site was built on Shopify to be able to meet the requirements of Lawson's Yard, and designed to appeal to their core audience. The design and user journey was created to help customers navigate the site as frictionlessly as possible, while encouraging increased engagement along the way. Due to the nature of the business, their product ranges and collections can change rapidly and at short notice, so with the ease of the Shopify CMS Lawson's Yard are now able to seamlessly add, remove or amend their product range on a daily basis.
Visit their site to see more: https://lawsonsyard.co.uk/